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Title Date Hit File
DUAL ELECTRONICS TO SHIP XDMR7710 MOBILE RECEIVER WITH MAXIMUM PLAYBACK AND...
May 16, 2006 5,710

Media Contact: Adam Sohmer
SOHMER ASSOCIATES
718-499-9161 (voice/fax)
347-512-0066 (cell)
adam@sohmerassoc.com

For Immediate Release

DUAL ELECTRONICS TO SHIP XDMR7710 MOBILE RECEIVER
WITH MAXIMUM PLAYBACK AND RECORD FLEXIBILITY

Mobile Receiver Records Music On-The-Go Using Windows Media Audio;
Compatible with Select PlaysForSure Devices


HEATHROW, FL, May 16, 2006 – Dual Electronics today announced that the company will soon ship the first mobile audio receiver to be compatible with select PlaysForSure portable audio devices, and most standard USB “thumb drive” storage devices via a digital media link adapter.

Scheduled to ship in July, Dual’s XDMR7710 (SRP: $249.99) is an AM/FM/CD/MP3/WMA/XM ReadyTM receiver designed to complement even the most sophisticated mobile interiors. The unit features a piano black finish and a motorized two-step detachable face that conceals the unit’s LCD display, which is enhanced to include icons making navigation of portable media devices easier and safer for drivers.

By supporting a select group of portable devices, Dual’s XDMR7710 enables playback of legally downloaded music purchased from the growing variety of online music services, including music purchased from PlaysForSure stores.

When connected through the optional EAUSB20 (SRP: $99.99), the XDMR7710 will display detailed file information from select portable media players and USB Storage Devices (thumb drives). The EAUSB20 also adds the ability to record WMA files directly to USB thumb drives from any head unit source; e.g., tuner, CD, auxiliary, etc. These files can be recorded at variable bitrates between 32kbps and 128kbps.

“Digital audio has been plagued with concerns about compatibility issues for way too long,” said Robb Groner, Director of Product Development, Namsung America, Inc., parent company of Dual Electronics. “Consumers want to know the music they acquire is compatible with their digital players.

“Independent research points to the fact that over 60% of portable media player owners want to use these devices in the car. Dual is committed to satisfying this customer base and is excited to be working with companies like Microsoft and including the iPlug media player adapter with every head unit we sell.”

“With Dual’s commitment to support select PlaysForSure devices, consumers are able to easily access their download and subscription digital music while in the car,” said Chad Hodge, director of Windows Digital Media at Microsoft Corp. “Together, Microsoft and Dual allow consumers the luxury of enjoying digital entertainment anywhere, even on the road.”

Dual Electronics’ XDMR7710 AM/FM/CD/MP3/WMA/XM ReadyTM receiver and EAUSB20 Media Link Adapter will be available in July.

For high-resolution images, product loans, and interviews with company executives, contact Adam Sohmer, SOHMER ASSOCIATES, LLC, 718-499-9161 (voice/fax), 347-512-0066 (cell), adam@sohmerassoc.com.


# # #

Dual Electronics, a subsidiary of Namsung America, Inc., is based in Heathrow, FL. Managed by Jim Braun, President and CEO; Clyde Podraza, Executive Vice President of Marketing and Sales; and Matt Vinson, Senior Vice President of Product Planning and Procurement, Dual offers a wide selection of mobile electronics, marine electronics, and home audio loudspeakers. For further information, visit the company’s web site, www.dualav.com, or contact Adam Sohmer, SOHMER ASSOCIATES, 718-499-9161 (voice/fax), 347-512-0066 (cell), adam@sohmerassoc.com.





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